PowerSet(David) Aims for Google(Goliath)
Posted by Pixelhead
PowerSet is a bright new startup with a nice bankroll that is going to help them in their quest to knock Google out of the number 1 spot for Search.
I recently came across the article PowerSet Hype to Boiling Point in the latest from TechCrunch.com, a splendid blog that I subscribe too, which ” is a weblog dedicated to obsessively profiling and reviewing new Internet products and companies.” This was the second article that TechCrunch has done on Powerset, but the first that I have read.
I for one will be keeping an eye out for PowerSet when it launches, which by the way has yet to be disclosed. The new Search engine will use natural language by utilization of the “stop words” which Google ignores, unless of course you use quotes around your search phrase. Numerous VIP’s who were allowed to test drive the prototype said that when it becomes available to the general public, they will never use Google again.
Why will I switch from Google to PowerSet?
- Google has grown too big and has such an attitude.
- Competition which Google has so very little of is needed so that the consumer will benefit.
- If I do a search one day for a topic, I should be able to get the same results the next time I try to conduct the same search. Sites(mine included) bounce in and out of the top SERP’s(search engine results pages) way too much for research conducted using it to be accurate or easily duplicated.
- Google continues to fleece both advertisers and publishers of Adwords campaigns. Every hear of click fraud. Who benefits the most from the advertising stream…Google. Has Google ever given advertisers money back for fraudulent clicks? Doubtful.
- Back in the day before Googling became an accepted part of our vocabulary, I was an advocate of it. Many times while teaching I would recommend to colleagues and students alike to install the tool bar and use it for search. At that time is was the best Search Engine I had ever used. When asked if they had an affiliate program, I received no reply. Now I would be more apt to send youngsters off to use resources such as the Librarians Internet Reference or the History Channel.com. Students especially need to be warned and taught how to do something that Google is uanble to do by itself..choose quality sites from reputable sources.
- And the last reason of the current reasons for I switch to PowerSet…I love the PowerSet Logo.
Written by Pixelhead on February 9th, 2007 with
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