Link Building Tip Video – Create Keyword Rich Content

Posted by Pixelhead

This Link Building tip video concentrates on the obvious. The best way to do link building is to have other people do it for you. Focus on creating a site that is useful to others, and other site owners will hopefully link to you.

Link Building Video Summary

The Link building Video was created on 9/30/2008 while working in an office at Liquid Interactive Media. This is the second video made for this post. The first one I made the error of having the zoom of my Canon S5 IS focused on my honker.

Tip for the week. Develop lots of keyword rich content.

Make lots of great content or “link bait” and others will link to you.  Also, create lots of content because the Search engines love content. For example, I could just make a link building video, and leave it at that, but search engines don’t love video the way they love content.

Ranking for desired keywords without content can be done by getting a ton of one way keyword rich links pointing to your site, but the results will not be permanent. For longevity, do both link building and content creation.

Have the goal of creating a site that will be a resource for others to use.

10 Content and/or Link Bait Examples

Link building is a great way to get your site moved up into the SERPs(Search Engine Results Page) for your desired keywords, but without any content, your rankings will not be permanent.

Do you have any examples of types of content or link bait that have worked for you?
Stumble It!

Written by Pixelhead on October 3rd, 2008 with comments disabled.
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#1. October 3rd, 2008, at 7:18 PM.

no examples of my own unfortunately. but i’ve seen other blogs which have done it. one in particular collated several useful commands for a particular program. it got dugg and all, but he also probably netted quite a few good links. one, i think was from lifehacker.

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#2. October 3rd, 2008, at 7:27 PM.

A link from Lifehacker is pretty good.

Hey Kouji, having original haiku poem‘s surely is a good source of link bait.

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#3. October 3rd, 2008, at 11:56 PM.

I tend to see keyword rich content as separate from link building. Keywords are important for SEO, but they don’t typically attract lots of links. I think they’re both crucial concepts for a successful site, but I don’t think they’re really related much.

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#4. October 4th, 2008, at 12:46 AM.

really? i never quite thought of it that way. will have to think about that.

and yup, hell, i’d live to have a backlink from a lifehacker post. :O

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#5. October 4th, 2008, at 10:39 AM.

What Andrew says makes sense. What is your take PHO?

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#6. October 5th, 2008, at 12:50 AM.

The current news angle is especially productive. The only thing about that is that we have to be really QUICK. It’s true that some stories do last for weeks, but many don’t and if we stop to contemplate too long, the media glitter has moved on and we’ve missed it.

I can also tell you that putting up a forum is easy – getting people to post on it is not. It’s infinitely more difficult than a blog.

I’ve never been to, though. Will have to check that out.

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#7. October 5th, 2008, at 4:10 PM.

Breaking news can be tough, as you not only have to be right in top of news, but you also have to be a quick writer. You need a decent post in minimal time. This can be easy for those more experienced writers, yet tough for those just starting out.

@Dripping Power:
I agree, starting a forum is much more difficult than starting a blog. Starting a forum can be very difficult as it completely depends on the involvement of the community. You need so much more than traffic to get it off the ground.

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#8. October 6th, 2008, at 3:24 AM.

Keyword rich content is definitely good, but sometimes people will over do it. I have seen blogs that are so focused on including certain words, they don’t make any sense. It’s all pointless if you drive all your readers away.

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#9. October 6th, 2008, at 10:33 AM.

I agree with Andrew, I’m leaning more towards making the articles usable to the users, sometimes when we make it keyword rich it’s just not usable.

A balance that one needs to keep in mind. I’d rather optimize for users than for keywords.

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#10. October 6th, 2008, at 12:17 PM.

Andrew and Nicole, I was thinking more about the search engines than visitors true. Writing content that is both pleasing to your visitor that has your keywords can be both accomplished in the same site. I would first write the content for the reader, and then go back and tweak it for the spiders, being careful not to over do it. I suggest that you don’t publish yet, but wait and come back in several days to do a final edit.

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#11. October 6th, 2008, at 7:15 PM.

Keyword rich content is a great idea but people over do it and lost the the meaning and importance of it. They really don’t know how to use keywords. This article is great and gives lots of information to newcomers. Great post. :)

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#12. October 7th, 2008, at 3:03 AM.

I agree with you. The insights you have so provided here helps and I have enjoyed this post. More power! :)

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#13. October 7th, 2008, at 11:10 AM.

Very helpful post. In writing articles with rich keywords, bear in mind not to commit stuffing. :)

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#14. October 7th, 2008, at 4:28 PM.

Because of the change in theme that we did we here is a link for you.

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#15. October 7th, 2008, at 11:50 PM.

The quality of your video camera is great – I gotta say I agree with your 100%. Content is king.
You make some great points in your top 10 list – i really like your point about controversial posts – they help.

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#16. October 8th, 2008, at 8:11 AM.

Very apt article. True, keywords play a large role in link building.

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#17. October 8th, 2008, at 9:35 AM.

Thanks for the informative post! I guess I have to start thinking of more keyword rich content.

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#18. October 9th, 2008, at 7:57 AM.

That’s a very informative and unusual post. Thanks for sharing! I’m just new in the field of seo. This is a great help for me!

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#19. October 9th, 2008, at 8:54 AM.

Keywords are the only thing that matter in the content if you want to generate more traffic.

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#20. October 9th, 2008, at 5:34 PM.

link baiting is all good and well, but someone has to see the bait right? That still falls under link building as your posting to social sites, blog comments, forums, etc.

Having someone else build links for you is really only done by hiring an SEO consultant.

However, link baiting will exponentially INCREASE your link building efforts as you only have to create a few links, but get several many times that as others link to your content.

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#21. October 10th, 2008, at 10:39 AM.

I found that by keeping my e-commerce site active with regular blog posts, it increased the rankings of the site so I guess you’re right.

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#22. October 10th, 2008, at 2:26 PM.

i feel like a newbie but i don’t think the keywords, content is doing all the job, i agree is very good to have quality content but i doubt others will link to you so easy. i’m afraid we must do this job.

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#23. October 10th, 2008, at 5:56 PM.

I always try to pick a good keyword for each one of my posts. I often use keywords that get less than 50 searches a day, but have almost no competition.

Then I can be sure that once the search engines find them, the ses will send me some traffic to the post. In fact, I consider a post that’s not developed around a keyword, to be a waste of my time and effort.

After 8 months of blogging, this strategy is finally beginning to pay off, and I get traffic from posts that I published months ago. So I agree that providing good content will continue to help you, while buying links or traffic is short lived.


Linda P. Morton

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#24. October 11th, 2008, at 3:26 PM.

link baiting is good and keywords are important in our post. Simple ways to generate more keyword, I use google suggest. Anyone please help me find the better and easy tools to generate more keyword?

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#25. October 12th, 2008, at 8:02 PM.

Awesome content without links is worth nothing. But lousy content that has links on it will get you SE visitors and that will get you payed.

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#26. October 13th, 2008, at 12:32 AM.

This has been working quite well for me. I have created several small niche blogs which give lots of good content that I write to almost daily and the links come to me. Of course it is time consuming, but it has been very worth it.

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#27. October 15th, 2008, at 1:55 PM.

These are excellent SEO ideas but a mixture of everything that has been mentioned usually provides the best results. I find that seo copywriting makes a huge difference when it is incorporated correctly into a company web-site.

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#28. October 16th, 2008, at 8:33 AM.

I just got here from your site. i have been looking for some link building tips and strategies.. good thing i found this blog :) good job. I will read every now and then and will actually anticipate your posts.

I coudnt agree more.. content first then link building…


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#29. October 20th, 2008, at 1:32 PM.

good post. couldent be more true about content.

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#30. November 17th, 2008, at 4:47 PM.

This is a really good advice. I can tell from own experience. I also write keyword rich articles to submit to the top article directories and this works great. I have some articles in the weight loss niche which show up on Googles first page (mostly from articles submitted to or With one of these articles I was lucky because this article got published on a lot of other sites and I received over 150 pingbacks to my blog which resulted in a nice boost in search engine rankings.


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#31. December 15th, 2008, at 5:17 PM.

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#32. February 11th, 2010, at 9:49 AM.

I can also tell you that putting up a forum is easy – getting people to post on it is not. It’s infinitely more difficult than a blog.