Niche SEO – Find Your SEO Niche

Posted by Pixelhead

Wow, it has been almost two months since I posted. Why? I am not exactly sure. It must be summer. What have I been working on?

Well lots of stuff. But what have I been thinking about?

Home Improvement SEO

What I have been thinking about are Niches of SEO. We have multiple websites that focus on various niches, such as real estate, travel, food, and home improvement. Since I have these niche sites, I have decided to focus on these areas from an SEO perspective. So for example our home improvement site, which does have some home improvement articles and home improvement info, I will now focus on doing blog posts that put some SEO type info that include info on how other home improvement webmasters can optimize their sites to improve their results. So maybe some home improvement company owners will find some useful info, and realize how time consuming SEO is, and request a proposal for our Home Improvement SEO services. I have already started out contacting these types of sites via Twitter and Facebook.

Restaurant SEO

For our restaurant review site, I would like to be seen as an authority in the field of resaurant SEO, so I have started adding articles for restaurant owners that will help with their online marketing. Restaurants, much like Home Improvement contractors, should be more concerned with their local search results. Restaurants don’t necessarily need to rank in the natural listings, but do need to show up in the local listings. We can help them with that for sure.

Travel SEO

For our travel site, we will be positioning ourselves as an authority in the travel seo field. We are already getting some traffic for the term Travel SEO. The blog currently has some articles which are aimed at travel agents who would like to increase their marketing. But I believe I can do more than help travel agents. This SEO niche, would seem to be the one that has the most potential. Travel SEO clients could include hotels, airlines, restaurants at popular vacation destinations, destination travel bureaus, hospitality industry web advertising agencies that do not have in-house SEO staff, resorts, and more.

Update:Check out What is Travel SEO?

Niche SEO Development

First, we have already positioned ourselves as a reputable SEO firm. Secondly, we have the sites, which we can use to focus on these other SEO niches. Third we need to spread the word and get more clients in the focus niches.

My efforts as the Social Media Director will be to make contacts with potential clients via Social Media sites such as Facebook, Twitter, and Linkedin, by using tactics such as those discussed by our former intern in Using LinkedIN, Twitter and Facebook to to find a Job.

I will be using the rule of 8 touches and tracking my efforts by noting dates and times of contact.

Next, I am in the process of creating landing pages on Baldydog.com for the three SEO Niches, and I will then build some links to the said landing pages, which should help them in the SERPs for these SEO terms which should be far less competitive than SEO terms such as SEO, SEO company, SEO contractor, SEO firm, Search Engine Optimization, Search Engine Optimization Company and the like.

So, what is your seo niche, and how can I help you?

Pixelheadonline blog Tags: niche SEO, SEO Niche, Restaurant SEO, Travel SEO, Home Improvement SEO

Written by Pixelhead on July 22nd, 2010 with comments disabled.
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Mention from Fuknus.chrisdamitio.com
#1. July 22nd, 2010, at 7:04 PM.

Fresh From Twitter | Poor Vago's Almanack: "travel-seo" a good SEO niche? http://bit.ly/seo-niches #travel #seo Very Nice half of the year..cruise & miami travel http://bit.ly/9tvOSy

Peter
#2. July 23rd, 2010, at 9:26 AM.

Niching the SEO industry, interesting idea Let us know how connecting with potential clients via social media works out, I’m still yet to see hard evidence that this really works – mostly because my own mindset is that I go to Facebook and other sites to socialize and am not interested in being approached by any company.

Jack
#3. July 23rd, 2010, at 12:50 PM.

Finding your niche is the most important thing of successful internet marketing strategy. If one website is not really successful or partially successful, another idea is to open few. If one website makes $100 a month, 10 websites can make $1000.

Pixelhead
#4. July 23rd, 2010, at 1:56 PM.

@FreshVago I approved the pingback, which was created by using the Fresh From plugin..I used one of these types of Twitter agrogators on one of my other sites, but thought the posts were kind of ugly. But, I kind of like this because it is a way of sharing Tweets from others. I might have to reconsider. Anyway, I checked out Chrisdamitio.com and it is a pretty cool blog inspite of the automated Twitter post.

Pixelhead
#5. July 23rd, 2010, at 1:57 PM.

@Jack, I like the way you think!

Pixelhead
#6. July 23rd, 2010, at 1:59 PM.

@Peter, I am using the 8+ touches approach to sales. As Jim Ludlow, one of my mentors says, if you get a “no on the first or second touch, you just need to keep the communication lines open. Its all about the numbers. And yes, I think you are right about being sold stuff on the social networks.

New Homes
#7. July 23rd, 2010, at 5:21 PM.

I will look up the rule of 8, do you have any other sales suggestions that you found to work?

Pixelhead
#8. July 23rd, 2010, at 8:13 PM.

Paul@NewHomes I am certain I do..how about asking a series of yes no questions, that will require a yes answer, and then follow it up with asking for a sale.

Bidet
#9. July 24th, 2010, at 1:53 AM.

This is a great idea instead of having one SEO site for all niches you break it up and offer pointers just for that niche. Its a way to stay focused on the needs of certain niches and customize the tactics for that niche.

Web Designing Company India
#10. July 24th, 2010, at 7:59 AM.

hi,
its a nice post !
Really liked details about travel SEO.
Thanks for sharing yours ideas its very interesting.

Virginia Criminal Lawyer
#11. July 26th, 2010, at 9:09 AM.

Thanks for posting such great topics. Niches were really important for it’s good if you have been aiming for web traffic. Having a niche as your target gives your business a positive response for you have posted your site to it’s proper place where you could easily have your target market.

Orange County SEO
#12. July 26th, 2010, at 7:50 PM.

It is just really hard to convince or explain companies how hard and long SEO services take. They want results in Google fast and swift but Google does not allow that. Time is money so companies want results fast. So explaining to a company that the more money they put in SEO will help get them faster results is hard to convince.

Jenny
#13. July 27th, 2010, at 6:45 AM.

Great idea! Niching the SEO industry can be a real success. I wonder how your approach will find the restaurant, travel agencies owners. Keep us updated and good luck

Peter
#14. July 27th, 2010, at 7:39 AM.

@Adam / pixelhead: I think my resistance to really diving in to social media is partly driven by the bosses who expect results – when you tell them that you are spending your time just ‘chatting’ and have been doing so for the last 6 weeks without tangible results (ie. an interested lead) it can be hard to convince them that you are spending your time wisely. I think a lot of bosses don’t get the fact that the time you are investing to build up the relationships can pay off in the long term – but it’s very hard to measure the ROI unlike an AdWords campaign or even SEO.

Frank22
#15. July 27th, 2010, at 10:04 AM.

Niches were really important for it’s good if you have been aiming for web traffic. Having a niche as your target gives your business a positive response for you have posted your site to it’s proper place where you could easily have your target market

NJ Movers
#16. July 27th, 2010, at 3:05 PM.

Very interesting look at SEO and niche marketing. Things change so fast, it’s important to keep abreast of all industry trends.

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#17. July 28th, 2010, at 8:41 PM.

Having as many niche websites as possible making money is the way to making big bucks on the internet. Sure, the money will fluctuate for each website but the more you build the better your earnings will be.

Foto?raf
#18. July 29th, 2010, at 8:59 AM.

“travel-seo” a good SEO niche?

Kredittkort
#19. July 29th, 2010, at 2:51 PM.

It`s so hard to find a good, profitable niche! I started doing SEO about 2 years ago, and I`ve built probably something like 30 websites in different niches. I`ve kept only 6-7 of them, so a good niche is really hard to find. I hardly make any money though, as I just cracked the Google ranking-”secret” a few weeks ago.

Not sure about those niches.. Home improvement and restaurants? Can you make any serious money on those? Travel, on the other hand.. Would be nice to be on top of Google for “travel”.

web developer melbourne
#20. August 2nd, 2010, at 6:10 AM.

Niche SEO comes in extremely handy when you come across a new topic idea that has not been done before.

Flex Developer
#21. August 2nd, 2010, at 9:13 AM.

nice stuff regarding Niching the SEO industry. but i didn’t understand about the rule of 8. can u explain about this rule?

Pixelhead
#22. August 2nd, 2010, at 7:00 PM.

You are so right.. Being early is very beneficial.

Pixelhead
#23. August 2nd, 2010, at 10:16 PM.

In sales, it generally means you can not expect to close the sale until you have had atleast 8 communication exchanges with the person..but I have heard that this is a lot higher online. So an email with a person would count as one touch…7 more to go.

Business Promotional Items
#24. August 4th, 2010, at 2:55 PM.

What a brilliant idea. Turning your niche into focused micro niches sounds like a really great way to funnel traffic right where you want it. It seems to be a great way to drive traffic and sales from those looking for a very specific SEO need.

Keep us updated.

vansci123
#25. August 6th, 2010, at 7:58 AM.

I started doing SEO this year.t is just really hard to convince or explain companies how hard and long SEO services take.

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#26. August 7th, 2010, at 1:09 AM.

how about entertainment it is better niche also? because i found more bloggers focus now on entertainment niche that include movies, tv series, celebrity new, and sports.

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#27. August 10th, 2010, at 10:35 AM.

We are dedicated in building a useful resource by providing our directory visitors with many reasons for using this site.

Fasha@Singles Forum
#28. August 10th, 2010, at 1:33 PM.

Same as me ,im just starting a career as seo services ,and i found it really hard and overcome to face,maybe if im choose right niche i will suceed

Escrow
#29. August 13th, 2010, at 6:20 PM.

I never thought of looking at it that way. It is like offering a specialized service. Someone who is an expert travel SEO for instance is appealing for clients. Also, he or she knows many relevant travel sites.

Freak @ Thermos Lunch
#30. August 14th, 2010, at 4:16 PM.

Good to know you help others by providing tips while you extend your own business. I liked your way of dividing into niches which helps in focusing on specific area.

Montero
#31. August 21st, 2010, at 11:33 PM.

My time as a freelance designer and of course a “one man band” is very tight so finding a niche not taken and with the appropriate qualities is a mission.

T. Scott Clendaniel
#32. August 21st, 2010, at 11:52 PM.

Wow! I don’t think I’ve ever seen a single post carrying so many different niches of SEO altogether. Very cool!

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#33. August 22nd, 2010, at 12:04 PM.

Niche SEO comes in extremely handy when you come across a new topic idea that has not been done before. Good to know you help others by providing tips while you extend your own business.

sabuthai2010
#34. August 26th, 2010, at 5:37 AM.

I start to do SEO this year for my small site, it not to hard to do but it hard to do..
But I am not give up..I try to read more tip from the expert and now I know some more form you site thanks..

managed hosting
#35. August 27th, 2010, at 2:04 AM.

i’m having a hard time looking for niche sites on outdoor recreation. any tips?

Fresh Flowers
#36. August 27th, 2010, at 12:09 PM.

Finding niche keywords is a lot of work. Any time you take to find niche keywords is time that you could have spent building profitable sites and writing articles to bring in traffic. There are numerous ways to outsource your time consuming tasks. An easy, and cheap way to start is to have someone search for profitable niches and find niche keywords for you.

Android
#37. August 29th, 2010, at 10:25 PM.

SEO isn’t short progress that we can get immediately result as we can see daily. Just keep to working and we will gain good result in next three or six months, even some years.

Saltwater Fish For Sale
#38. September 2nd, 2010, at 5:04 AM.

This can be a good thought instead of possessing one Seo internet site for all niches you break it up and provide pointers just for that specialized niche. Its a way to stay focused within the requirements of specific niches and customize the strategies for that specialized niche.

Sam
#39. September 9th, 2010, at 1:12 AM.

Not sure I understand right whether you are implying that something different needs to be done for SEO efforts in a specific niche. If you are saying that, perhaps you could elaborate, since I am not sure I follow.

If you are just trying to target specific niches, that would make sense for me.

Saltwater Fish For Sale
#40. September 9th, 2010, at 4:49 AM.

I begin to try and do SEO this year for my web site, it not to difficult to try and do but it tough to accomplish..
But I am not give up..I try to read far more tip from the expert and now I know some additional form you website thanks..

mark rushworth
#41. September 14th, 2010, at 10:17 AM.

Think about building resource sites that span niches that way you can re-use these sites to promote multiple clients.

Laz
#42. September 14th, 2010, at 1:48 PM.

ITs really good to have the proper keywords!

Its really an important thing

Alex @ Jacksonville Roofing
#43. September 15th, 2010, at 10:00 AM.

How do you do your SEO? Do you outsource and hire people to build links for you or do you engage in some kind of SEO service to further help you?

Chocolate Gifts
#44. September 17th, 2010, at 6:27 AM.

you could say niche is related to category. It simply talks about the particular segment of the market since your site is related to internet marketing.

Jeff Palmer
#45. September 20th, 2010, at 5:55 AM.

This works quite well within the real estate and travel industries where you can segment the marketing right down to very highly targeted key phrases.

SixPack
#46. September 23rd, 2010, at 3:21 PM.

I’ve just started to do SEO this year for my small site, it not to hard to do but it hard to do.

I am not give up..I try to read more tip from the expert and now I know some more form you site thanks.

muskurahat
#47. September 28th, 2010, at 11:53 AM.

PageRank (PR) can only take eleven values (0-10). It is an ordinal variable meaning that the difference between PR = 8 and PR = 9 is not the same as the difference between PR = 3 and PR = 4.

Larry J @ Princess Tiana Costumes
#48. October 4th, 2010, at 2:58 PM.

I have found that SEO is a very long process to get free traffic and ranked in Google. But it does work and helps to keep you ranking well. Your approach for generating articles and leaving blog comments should help you with SEO and well as working in several niches.

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#49. October 4th, 2010, at 6:33 PM.

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#50. October 5th, 2010, at 1:34 PM.

Nice idea Pixelhead. I like the travel SEO.Thanks for sharing yours ideas its very interesting.

roddy@BusinessShow
#51. October 10th, 2010, at 3:23 AM.

Micro niches is where it’s at these days, there is no point trying to be on page one for terms like world news cars realestate …etc , i think just stay true to your passions and enjoy what you are doing and yes find the correct niche for you and then work smart at making it work for you. SO much information these days to contribute to a sound knowledge about nearly every subject out there.

SEO Norwich
#52. October 27th, 2010, at 7:26 PM.